A LONG STORY MADE SHORT.
HOW ART GUITAR WAS BORN.

Born from working for decades to expand the realm of what’s possible in design and art application, ArtGuitar developed a proprietary process that allowed us to paint directly onto a guitar body. Through this discovery, new and exciting opportunities emerged and paved the road for exciting possibilities for precise creative expressions to be applied with stunning quality to one of the most iconic tools of creative expression: The Stratocaster Guitar. Armed with this new knowledge, we went all in. We gave this revelation a name – ArtGuitar® Digital Airbrush Technology™.

ART GUITAR
FENDER EDITIONS.

It didn’t take long for ArtGuitar® technology to get the attention of Fender® Musical Instruments. Fender® chose to officially license our patented process and since has continued to expand its use for not only the iconic Stratocaster Guitar, but also the Telecaster, P Bass and Acoutasonic products. Since 1954, the Fender® Stratocaster has been the quintessential instrument of rock and roll – from its shape to its sound to its appearance. It just felt natural to partner with them. When world class art becomes an ArtGuitar® it is brought to life in a collectible form as what is arguably the world’s most iconic guitar. It’s a special thing indeed.

HOW THE MAGIC
GETS MADE.

Collaborating the world’s best Artist to produce an ArtGuitar® is magical. From its initial conception to a finished guitar we will take you from start to finish to produce a special one of a kind ArtGuitar® at the Fender® USA factory.